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Performance Marketing E-Book
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Performance Management
Is not about micromanaging talent
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Gamal
From ROAS to POAS
How to Drive More Business Profitability from Marketing Spend Budget
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Gamal
Google Manipulate Ad Auctions
To Meet Revenue Targets, quietly made changes to its advertising auctions to boost revenues, according to testimony by a company executive.
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Gamal
Winners and losers
Reflection over my 11 years of professional experience
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Gamal
5 Leadership Lessons
from the President of a Global Billion dollar Retail Company
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Gamal
Most Popular
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Finding Profitability in the World of E-Commerce
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UGC is Killing Influencers Marketing
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Budgeting For E-commerce & Digital Marketing
 • Gamal
Innovation and Growth: How E-Commerce Companies Can Stay Ahead of the Game
 • Gamal
From ROAS to POAS
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Heuristics in Performance Marketing
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E-commerce Metrics?
Understanding the Bigger Picture in E-commerce
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Gamal
Heuristics in Performance Marketing
Simplifying Customer Decision-Making
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Gamal
Beyond Free Shipping & Competitive Prices
Impressively, the UAE leads in the adoption rate for online shopping, even outpacing giants like the UK. Current Visa studies attribute this to enticing…
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Gamal
Back-to-School Success: E-commerce Marketing Tactics to Crush Q3 Targets
Today I will take you through the back-to-school campaign and why it is important? and I will share 3 points on how to capitalize on it throughout all…
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Gamal
David Vs Goliath
A Story of Resilience and Growth
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Gamal
We've all been there
The early days of navigating through performance marketing. The feeling that you're not good enough
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Gamal
The biggest challenge in growth.
Companies and businesses which seek a high level of growth have a lot of challenges with budget, technology, resources, commercial offering, and…
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Gamal
Reach4Growth
Reach4Growth
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