Hey friend 👋
If your Meta ads suddenly started acting weird, performance dropping, no logical reason why, you’re not alone.
Meta just launched Andromeda, a massive AI system that completely changes how ads are selected and shown.
It’s not just a small tweak. It’s a brain transplant for Meta’s entire ad engine.
Here’s what’s happening 👇
Before Andromeda → Meta’s ad system was rule-based. You controlled targeting, placements, and delivery.
After Andromeda → It’s fully AI-driven. It learns why people click, not just what they click.
Some brands are seeing +20% ROAS gains overnight.
Others are watching their top campaigns crash.
Why?
Because the old tricks don’t work anymore.
Andromeda rewards clean data, broad signals, and strategic creatives, not micro-control.
I break the entire thing down in my new YouTube video,
including how to adapt your campaigns, what’s changed in the algorithm, and why POAS (Profit on Ad Spend) matters now more than ever.
🎥 Watch it here
Here’s my takeaway:
The marketers who’ll win in the Andromeda era aren’t the ones who “hack” the system, they’re the ones who train it.
Talk soon,
Gamal
Founder, Reach 4 Growth
P.S.
If you’ve noticed sudden performance drops in your Meta campaigns recently…
don’t panic, this video will explain exactly what’s happening behind the scenes.
